) has announced that it will start offering Aetna Vision Preferred
plan, a student health insurance product, from the upcoming school
year. This plan will be offered in 20 U.S. states, along with other
Aetna Vision Preferred plan will enable members to save money on
all types of care related to eyes, such as routine eye exams,
contact lenses, eye glasses, eye glass accessories and LASIK eye
The plan has a network that offers access to more than 52,000
vision offices and retailers, which also include top six retailers
such as LensCrafters, Pearle Vision, Sears Optical, JCPenney
Optical and Target Optical.
Concurrently, Aetna announced that Aetna Innovation labs will
work upon data and best practices to improve healthcare services
provided to members.
Following the announcement of the health care reform, which
focused on improving healthcare quality and reducing costs, Aetna
has become very proactive in innovating ways to achieve these above
Through Aetna Innovation Labs, the innovation engine, the
company is trying to stay ahead of the rapidly changing
marketplace. The program is led by Michael Palmer, who joined Aetna
in September 2011. He has a 25-year career of consulting in IT and
business strategy, assessment and execution, large-scale
transformation initiatives, and organizational design.
Aetna Innovation Labs has already started working upon improving
cancer. It is one of its initial projects and the Innovation Lab is
trying to make use of all the technology that can lead to best
clinical outcomes in cancer care management.
Its second project is related to At-risk for Metabolic Syndrome
and Heart Diseases. For this project Aetna has partnered with GNS
Healthcare. While Aetna will provide data sets, GNS will contribute
its technology platform to discover the types of interventions that
can drive better outcomes for those who are prone to risks related
to metabolic syndrome.
Aetna is working hard to keep pace with the rapidly changing
health insurance market place, which has become very customer
focused. Other players gearing up with the changing insurance
market landscape are
UnitedHealth Group Inc.
Aetna currently retains a Zacks #3 Rank, which translates into a
short-term Hold rating. We are also maintaining our long-term
Neutral recommendation on the shares.
AETNA INC-NEW (AET): Free Stock Analysis Report
CIGNA CORP (CI): Free Stock Analysis Report
UNITEDHEALTH GP (UNH): Free Stock Analysis
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