Security and protection services provider
The ADT Corporation
) recently collaborated with location-based services and family
networking technology provider Life360 to add a new dimension to
its expanding portfolio. The partnership between the two leading
players in their respective categories aims to develop innovative
co-branded mobile security applications to provide greater safety
and security services to families.
In order to facilitate mutual bonding and trust in the business
relationship, ADT has decided to take a minority interest in
Life360 by investing $25 million. Both the companies are expected
to work in unison to develop a new mobile application that will
offer personal security solutions for on-the-go families. The
upcoming mobile app will enable users to have a direct access to
ADT's round-the-clock monitoring centers that can connect them to
police, fire and emergency medical responders.
The mobile app will also integrate some features from the existing
personal security offering from ADT titled 'ADT Chaperone'. This
will enable users to have greater peace of mind by remaining
updated of their security concerns at the touch of a button, rather
than taking a break to make a call to their loved ones. At the same
time, users will enjoy the convenience of home automation,
including control of lights and door locks directly from their
Headquartered in Boca Raton, FL, ADT offers electronic security
products along with a wide range of interactive home and business
automation and monitoring services for residences and small
businesses in the U.S. and Canada.
ADT's electronic security and home/business automation solutions
primarily include installation and monitoring of residential and
small business security and premises automation systems. These
products are designed to detect intrusion; control access; react to
movement, smoke, carbon monoxide, flooding, temperature and other
environmental conditions and hazards; and address personal
emergencies, such as injuries, medical emergencies or
ADT currently carries a Zacks Rank #2 (Buy). Other stocks that are
worth considering in the industry include
Nielsen Holdings N.V.
Huron Consulting Group Inc.
), each carrying a Zacks Rank #2 (Buy).
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ADT CORP (ADT): Free Stock Analysis Report
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