Adobe Systems Inc.
) announced the availability of its Adobe Captivate 6, an upgraded
version of its e-learning authoring software, for creating
interactive e-learning and HTML5-based mobile learning content.
Captivate provides users the ability to design Interactive
e-learning content that is attractive and informative.
Priced at $899, the Captivate 6 will feature better mobile
access to boost learner engagement via the new HTML5 publishing,
with pause and resume capabilities. Additionally, with HD
screencast, users can create high-definition-quality demos within
the new "capture-as-a-video" workflow.
Users can also edit video and add transitions, shapes, audio and
captions. Hence, content creators (e-learning developers, corporate
trainers, educators and other business users) will now be able to
deliver dynamic, SCORM- and AICC-compliant course content.
Adobe Captivate 6 will be immediately available through Adobe
authorized resellers and the Adobe Store. The earlier e-learning
software, Captivate 5.5 and Captivate 4 can be upgraded at
discounted prices of $359 and $539, respectively.
E-learning is the computer and network-enabled transfer of
skills and knowledge. These applications and processes include
web-based learning, computer-based learning, virtual education
opportunities and digital collaboration, wherein the content is
delivered via the Internet, intranet/extranet, audio or video tape,
satellite TV and CD-ROM.
According to a report by Ambient Insight, the worldwide market
for self-paced e-learning products and services reached $32.1
billion in 2010. The five-year compound annual growth rate (CAGR)
is 9.2% and revenues are expected to grow to $49.9 billion by
Adobe's second quarter revenue was up 7.6% sequentially and 9.9%
year over year, and on the higher end of management's expected
range of $1.09 billion to $1.14 billion. The successful launch of
Creative Cloud and Creative Suite 6, strong Acrobat revenue and
better-than-expected growth in Digital Marketing Suite business led
to the strength in revenue.
The company's products have been widely accepted, enabling it to
build a strong position for itself. In fact, Adobe Captivate is
widely recognized as the industry leading rapid e-learning
authoring software tool.
Management is trying to grow its market share by introducing new
products and warding off competition from companies like
Currently, Adobe has a Zacks Rank #4, implying a short-term Sell
(We are reissuing this article to correct certain problems.
The original article, issued June 19, 2012, should no longer be
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