Leading rent-to-own operator,
), announced the opening of a new store in Bronx, New York, in sync
with its aggressive growth trend. This marks the opening of the
company's 2,000th store. Moreover, the company has managed to
successfully expand its network of stores by 345, adding about
2,200 jobs and posting solid quarterly results, over the past three
Looking ahead, the company expects this store expansion trend to
continue, with more stores expected to come up in markets all over
the U.S. Further, the company has plans to strengthen its footprint
and foster economic development in the New York market by
increasing its store count as well as providing new job and
partnership opportunities in the region.
Aaron's is a rent-to-own operator in the United States, and has a
low price provider strategy. The company is involved in rental and
specialty retailing of consumer electronics, residential and office
furniture, household appliances, and accessories. The company
competes directly with
Currently, Aaron's has a customer base of over 1.6 million
throughout the U.S. and Canada. The company offers its customers
low monthly payments on a lease-to-own option and no credit checks
on everyday brand name necessities such as refrigerators,
computers, beds and televisions.
Moreover, Aaron's leverages an extensive network of stores to
effectively penetrate into its target markets, which in turn,
facilitates the company to generate healthy sales and gain a
competitive advantage over its rivals. The company's total store
count as of September 28, 2012 was 2,048 stores, including 2,000
company-operated and franchised stores in 48 states and Canada.
Currently, Aaron's holds a Zacks #4 Rank, implying a short-term
Sell rating on the stock. However, the company maintains a
long-term Neutral recommendation on the stock.
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