NASDAQ's TOTALVIEW DATA PRODUCT DISPLAYS MORE DEPTH,
ENHANCING TRADING OPPORTUNITIES FOR INVESTORS
New York, N.Y.—May 24, 2004, The
Nasdaq Stock Market, Inc. (“NASDAQ® ”; OTCBB: NDAQ) today
announced that its premier data product, TotalViewSM ,
now provides investors with all displayed quotes and orders at every
price level for each security in the NASDAQ market
centerSM. Previously, TotalView allowed investors to see
all quotes and orders at the top five price levels.
According to statistics from May 17, the first day
that the enhanced service was operational, displayed orders in
TotalView increased approximately 1,400% while displayed depth in
TotalView rose about 700% over comparable figures that reflected
trading interest at only the top five price levels. Across the
NASDAQ-100 Index® securities, TotalView displayed
approximately three times the depth displayed in NASDAQ's Level II
service. Professionals and non-professionals now have trading
information at all price levels, providing them with new
opportunities to employ unique trading strategies.
“TotalView's improved view of depth and liquidity
better enables investors to identify trading opportunities, track
pockets of liquidity, and better comprehend how orders are dispersed
throughout the NASDAQ market,” said Adena Friedman, Executive Vice
President, NASDAQ Corporate Strategy and Data Products. “Ultimately,
this newly-enhanced tool helps users attain their investment
objectives.”
TotalView allows users to see market drivers,
participants' additional interest within pennies of their best
quotes, and anonymous order interest submitted to the NASDAQ market
center.
NASDAQ® is the largest U.S. electronic
stock market. With approximately 3,300 companies, it lists more
companies and, on average, trades more shares per day than any other
U.S. market. It is home to category-defining companies that are
leaders across all areas of business including technology, retail,
communications, financial services, transportation, media and
biotechnology industries. NASDAQ is the primary market for trading
NASDAQ listed stocks. Approximately 51% of NASDAQ-listed shares
traded are reported to NASDAQ systems. For more information about
NASDAQ, visit the NASDAQ Web site at http://www.nasdaq.com/or the
NASDAQ NewsroomSM at http://www.nasdaq.com/newsroom/